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In conjunction with UPMC's Physician Services Division, the Office of Referring Physician Relations provides outreach liaison services to assist UPMC physicians and regional physicians in the western Pennsylvania area.
Outreach liaisons are skilled professionals with extensive knowledge of UPMC's clinical facilities.
Because of their familiarity with clinical services and their unique perspective on the needs of referring physicians, outreach liaisons can be invaluable to those who are developing regional marketing plans involving clinical services.
Outreach liaisons also coordinate continuing medical education (CME) programs within assigned regions.
To do this, liaisons may work with appropriate physicians and CME coordinators at a regional hospital to:
They may work with the University of Pittsburgh Center for Continuing Education in the Health Sciences to recruit UPMC speakers for CME programs.